Free Shipping on orders over $25 for all Smile Generation patients
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Find and connect
to your dental professional to unlock
up to 30% off

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Optic White products go beyond surface stains to deeply whiten teeth for a brighter smile

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Meet hum - smart electric toothbrushes that guide you, time you, and remind you to brush better for a cleaner smile

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Stock up & save on your favorite products to keep your smile healthy and bright

SHOP FEATURED PRODUCTS


Optic White Professional At-Home Whitening Kit Optic White Professional At-Home Whitening Kit
Member $250.00
Non-Member $350.00
Optic White Professional Teeth Whitening Serum Optic White Professional Teeth Whitening Serum
Member $70.00
Non-Member $95.99
Whitening Maintenance System Bundle Whitening Maintenance System Bundle
Member $34.99
Non-Member $55.95
Optic White Overnight Whitening Pen Optic White Overnight Whitening Pen
Member $19.99
Non-Member $29.99
Kids Essentials Pack Kids Essentials Pack
Member $20.99
Non-Member $35.83


How It Works

Step 1 Find your dental professional in the "Directory of Dental Professionals" Search for your Professional Search
how it works
Step 2 Connect to your provider and create an account to unlock up to 30% off Colgate products
how it works
Step 3 Membership is free! Shop, Save and Ship direct to your door. Orders over $25 qualify for Free Shipping


SHOP BY CONCERN


whitening category specialty care category
smart toothbrushes category kids category


SHOP BEST SELLERS


hum Rechargeable Toothbrush Starter Kit hum Rechargeable Toothbrush Starter Kit
Member $55.99
Non-Member $79.99
Optic White Overnight Whitening Pen Optic White Overnight Whitening Pen
Member $19.99
Non-Member $29.99
Whitening Maintenance System Bundle Whitening Maintenance System Bundle
Member $34.99
Non-Member $55.95
hum Kids Smart Toothbrush with Augmented Reality hum Kids Smart Toothbrush with Augmented Reality
Member $10.99
Non-Member $14.99
Whitening Advanced System Bundle Whitening Advanced System Bundle
Member $256.50
Non-Member $396.46
Optic White Professional Teeth Whitening Serum Optic White Professional Teeth Whitening Serum
Member $70.00
Non-Member $95.99

SHOP THE OPTIC WHITE COLLECTION


Optic White Overnight Whitening Pen Optic White Overnight Whitening Pen
Member $19.99
Non-Member $29.99
Optic White Professional At-Home Whitening Kit Optic White Professional At-Home Whitening Kit
Member $250.00
Non-Member $350.00
Optic White Mouthwash, 32 oz (3 Pack) Optic White Mouthwash, 32 oz (3 Pack)
Member $15.49
Non-Member $20.97
Optic White Professional Teeth Whitening Serum Optic White Professional Teeth Whitening Serum
Member $70.00
Non-Member $95.99